Home Jewelry Design The record-breaking VicenzaOro exhibits why they’re Europe’s main jewellery commerce present.

The record-breaking VicenzaOro exhibits why they’re Europe’s main jewellery commerce present.

The record-breaking VicenzaOro exhibits why they’re Europe’s main jewellery commerce present.


The time period “record-breaking” sounds so promising! VicenzaOro, the January 2023 Uncover Extra Version, was an enormous success. Does this imply that 2023 would be the greatest 12 months in jewellery gross sales? Uncover extra:

Throughout my flight the day earlier than the present, from Amsterdam to Venice, I seen what number of Dutch jewelers had been boarding. Normally, it’s the Schaap & Citroen crew and myself boarding alongside the weekend vacationers heading to Venice. A harbinger of what was about to occur. On Friday, the opening day, it was loopy busy from the second the present opened its doorways. 

It stunned me to an extent. I knew a lot of my teaching and consultancy shoppers had outperformed Christmas gross sales in comparison with an already booming 2021 vacation season. However nonetheless, inflation causes much less disposable spending, and power costs are rocketing.

Animal jewellery by Offended Gioielli

Now we have a warfare in Europe, and Russia’s actions have grow to be much less predictable, inflicting loads of guessing and worrying. Tech corporations are firing their employees, and the weak spot of unregulated crypto has precipitated a bear market. 

The jewellery trade is just like the canary within the coal mine. When issues are about to go sideways, we lose gross sales quickly. Nobody wants jewellery to outlive, and it is thought to be out of date in troublesome instances. How come the world’s worries do not have an effect on our trade as a lot? Or higher: how come our trade is flourishing?


Fabergé Ear Cuff, Recreation of Thrones

In line with Marco Carniello, World Exhibition Director of Jewelry & Trend at IEG (the Italian Exhihibtion Group, organizer of the VicenzaOro present), the reason of why jewellery (and watches and luxurious) is doing so nice proper now’s complicated. 

The shockwaves despatched worldwide prior to now years, the place we needed to deal globally with huge challenges, modified how we take into consideration at present. We see the YOLO impact at giant (You Solely Reside As soon as). Folks now not appear to postpone sure acquisitions, akin to jewellery.

On high of that: buying a jewel or a watch might be an asset. One thing that holds or will increase in worth over time. Whereas a automotive, for instance, loses worth as quickly because it leaves the seller. 


Wallis Hong jewellery

Paola de Luca, an usually quoted Trendwatcher on this weblog and a private good friend, gave as soon as once more a glimpse into the close to future. She emphasizes that the long run is not tomorrow however is going on proper now. 

Her presentation, with varied visitor audio system, launched Dreamscapes, a fusion between digital and actuality in jewellery. A world of which she spoke in September, amongst different predictions for the long run. 

The problem with these displays is: what can the listener take away from it and apply tomorrow of their work? Most visitor audio system managed to take that pragmatic method into consideration; for the knowledgeable listener, there have been some nice examples and takeaways.

The primary message was this one: make no mistake, expensive jewellery individuals, of dismissing metaverse and digital/ digital jewellery as one thing for players solely. It will likely be an enormous revolution in how we expertise, promote, market, and create jewellery within the upcoming decade. Just just like the rise of social media 10-15 years in the past.


Everybody at all times likes to know: what did you notice? Hoping for a hidden pattern, an perception, a tip of the veil. Essentially the most important pattern I noticed is coloration. Galvanic-treated gold, titanium, and enamel are sizzling. However gems are actually stealing the present. Particularly coloured gems and even diamonds; it is all about coloration. 

A extra daring, brighter method in jewellery, usually a contact bolder and larger than earlier than. The optimism of a post-pandemic world? A sense of Carpe Diem even? 


With Alice Cicolini, Katerina Perez, Laura Bicego, and Salima Thakker

The #goldenteam of VicenzaOro is on a mission. Each version is best than the one earlier than. New codecs are tried out and measured, and investments into digital and technological options are made. As soon as upon a time, the present had a distinct method to its guests, enjoying the monopolist position. At present, beneath the steerage of Marco Carniello and his staff, the present is run as a enterprise. A contemporary firm in a considerably dated constructing that can see important renovations in 2024. An organization that is aware of that advertising and marketing at present is about including worth to the buyer: resolving issues they could have with their providing of providers. 

Chinese language NewYear celebrations, throughout the present

VicenzaOro proved as soon as once more to be absolutely the chief of European jewellery commerce exhibits. Crucial exhibition for Made in Italy jewellery, underlined by the presence of the Italian Minister Adolfo Urso (Enterprises and Mady in Italy). There may be a lot motive for optimism for the jewellery trade, however we should always stay cautious. The world is consistently altering, and we should keep vigilant and versatile. One method to maintain knowledgeable and related is by visiting nice worldwide jewellery exhibits like VicenzaOro.


Jewellery individuals: Maria Luisa Pianegonda, Blingis (the sisters: Katarzyna & Agata), Duvall O’Steen, Aneta Bliss

Key numbers;

+1300 exhibitors ( document in its 70 years of existence)

+105% guests from overseas

+11,5% guests since 2019

guests from 136 nations flew to go to the present

54,5% of European guests

An growing variety of guests from South America and Africa.


The following present is September Eighth-Twelfth-2023. 

Do not miss it! 





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